Launches on X, taken apart.
The post, the hour, the numbers, and what to copy.
5 real launches
Live numbers from X
Not Goated clients
@boltdotnew#9 by views56Mviews on the launch postBolt · Developer toolsHow Bolt launched Bolt v2 on XOpen with a blunt claim about the category, not just the product.Read the case study
@cursor_ai#40 by views5.4Mviews on the launch postCursor · Developer toolsHow Cursor launched Composer 2 on XA flat, seven-word sentence can carry a major model launch.Read the case study
@figma#44 by views1.4Mviews on the launch postFigma · DesignHow Figma launched Figma Sites on XTie a launch post to a live event hashtag your audience is already watching.Read the case study
@NotionHQ#47 by views963Kviews on the launch postNotion · ProductivityHow Notion launched Notion Agents on XA casual, emoji sign-off didn’t undercut a major platform relaunch.Read the case study
@perplexity_ai#43 by views1.7Mviews on the launch postPerplexity · ConsumerHow Perplexity launched Comet on XTwo short lines plus one demo video carried the entire launch post.Read the case studyRun a launch worth a case study
Book the creators your buyers already follow, with every rate shown up front, and have them post in the same hour as your launch.
See the launch report