How it works

One launch, seven steps, every post in the same hour.

From the brief to a check on every post, in one dashboard.

  1. Step 1 · Day 1Write the brief

    Step 1 · Day 1Write the brief

    Say what you’re launching, the date and the hour in UTC, and what you want creators to say.

    LaunchNorthwind 2.0
    DateOct 2 · 13:00 UTC
    What creators should say

    Northwind reads your repo and writes the docs. Show it on a real codebase; quote the launch post.

    Example brief

  2. Step 2 · Day 1Pick creators

    Step 2 · Day 1Pick creators

    Browse the vetted roster by audience, topic and format. Every creator’s price is on the page before you commit.

    Tiffany Fong on XTiffany FongQuote post$140
    Robert Scoble on XRobert ScobleQuote post$120
    Charly Wargnier on XCharly WargnierQuote post$90

    Real roster creators, illustrative rates

  3. Step 3 · Day 1–3Send invitations

    Step 3 · Day 1–3Send invitations

    Each creator gets your brief and date. They say yes or pass. You can also send an offer at a different price, which they accept or decline.

    Tiffany Fong on XTiffany Fong@TiffanyFongSaid yes
    Robert Scoble on XRobert Scoble@ScobleizerWeighing your offer
    Charly Wargnier on XCharly Wargnier@DataChazSaid yes
    Tyler Wayne on XTyler Wayne@tylerrwaynePassed

    Real roster creators, illustrative replies

  4. Step 4 · OptionalApprove drafts

    Step 4 · OptionalApprove drafts

    Ask any creator for a draft. Approve it or ask for changes. Nothing posts unseen.

    Charly Wargnier on XDraft from Charly WargnierQuote post · for Oct 2Approved

    Pointed it at our messiest repo. It wrote the docs we kept putting off.

    Illustrative draft

  5. Step 5 · Before launchPay for the lineup

    Step 5 · Before launchPay for the lineup

    Pay for the creators who said yes by bank transfer: ACH, wire or international wire. Goated confirms it landed.

    Booked9 creators
    ACH · WireInternational wire
    Payment confirmed by Goated
  6. Step 6 · Launch hourGo live

    Step 6 · Launch hourGo live

    Post your launch. Goated emails every booked creator the link at that moment, so their posts land in the same hour.

    13:00 UTCYour launch post is live
    Go-live email sent to all 9 booked creators
  7. Step 7 · After launchEvery post checked

    Step 7 · After launchEvery post checked

    Creators share their post link; Goated checks each one. A creator is paid as soon as Goated confirms their post is live, usually within a few days.

    Tiffany Fong on Xx.com/TiffanyFong/status/…Posted 13:02 UTCLive
    Robert Scoble on Xx.com/Scobleizer/status/…Posted 13:06 UTCLive
    Charly Wargnier on Xx.com/DataChaz/status/…Posted 13:11 UTCLive
    Paid as soon as each post is confirmed

Launch-day questions

All questions

From brands planning their first launch

A post, a thread, a quote post of your launch post, a repost, or a link in the creator’s bio. Each creator sets one rate per format.

When your launch post is live, Goated emails every booked creator the link at the same moment, so their posts land inside the same hour.

Yes. You can ask any creator for a draft before launch day and approve it or ask for changes.

Goated checks every post link after launch day. A creator is only paid once their post is confirmed live.

The playbook behind the steps

The long version, step by step.

Read the launch playbookHow it works for creators

Plan your launch on Goated

Every creator’s rate before you commit, one dashboard, one link sent to all of them.

See pricing
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