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Goated vs Passionfroot

A creator partnership platform across X, newsletters, LinkedIn, YouTube, Instagram and TikTok, with an AI agent called Zest.

Which to choose

Choose Goated if

  • Your launch lives on X and you want the creators your buyers follow there.
  • You want the price on the page before you invite anyone, and a fixed price per launch.

Choose Passionfroot if

  • You sponsor newsletters, YouTube or LinkedIn as well as X.
  • You want an AI agent to plan and run always-on campaigns.

How does Goated compare with Passionfroot?

WhatGoatedPassionfroot
Built forProduct launches on XCreator partnerships across many channels
PlatformsX onlyX, Beehiiv, Substack, LinkedIn, YouTube, Instagram, TikTok
What a brand pays for access$149 per launch or $299 a monthNot published
Launch dayOne go-live email sends the launch link to every booked creator in the same minuteNot published
When creators are paidas soon as Goated confirms the post is live, usually within a few daysNot published
Done for youGridd, the agency behind Goated, runs managed launchesZest, an AI agent, plans and runs campaigns

Checked Oct 6, 2026 on each company’s own pages. Sources below.

Questions

Goated vs Passionfroot

Passionfroot does not publish brand pricing on its marketers page. Goated’s is on the page: $149 for one launch or $299 a month, and every creator’s price is shown before you invite them.

If the launch is on X, Goated is built for exactly that: X creators only, booked for one launch, posting in the same hour. Pick Passionfroot if you want newsletters and YouTube in the same campaign.

Goated is a vetted roster of creators on X for product launches. A company books the creators its buyers already follow, sees every creator’s rate before it commits, and runs the whole launch from one dashboard.

Brands pay for access, then for the creators they book. A Launch pass is $149 for one launch; All Access is $299 a month for unlimited launches. Creator rates are on top and shown before you commit.

Every creator’s price is shown on the roster before you invite them, so you know the cost of a lineup before you commit to it.

Sources

Also compared: Goated vs Collabstr · all of them

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